A Google Business profile

The Google Business profile management service helps businesses by ensuring their business information is up-to-date on Google so when the search engine crawls their website or social media accounts they are able to find all relevant business data from within one location.

Google has a variety of options to help you find what you're looking for, (other than standard Google search) including Google Maps and Google Business Profile. (Formerly Google My Business)

Both Google Maps and Business profile are vital for any business whether they are a bricks and mortar style business, or they operate solely online.

In order that you get the most out of using the Google Business Profile, your business listing needs to be fully optimised.

A fully optimised Google Business Profile

Once completed, your Google Business Listing will have some of the following elements in place.

• Your business name ranking on Google

• Your business hours listed

• You will start to appear more in local search results

• Your business address will be visible on your profile

• You will have a direct link to your business website and a link to your business phone number

• You will have your own business dashboard to help you gain business insights

• You will improve your local SEO and local search ranking

• Google will have complete and accurate information about your business which will give you more visibility within search

Ongoing support

We can help with optimising your Google Business Profile and we also offer the service of ongoing management of your Google presence.

This includes:

• Replying to Google Reviews both positive and negative reviews

• Regularly updating company information to make sure it is the most relevant to the Google algorithm

• Writing and posting Google Posts to boost your ranking and inform your customers of your latest news

• Adding and updating Products & Services of the business on Google

• Monitor and report GMB spam and policy violations, ensuring your competitors are playing fair and following Google's policies

Expected outcome

You will start to appear higher in organic search results. Over time you will also start to find that this increases further especially if you concentrate on gaining Google reviews and adding content to your profile. (Google Posts)

The time required

Depends on what the client would like to achieve. The initial setup and optimization can happen within a day.

The ongoing management is obviously ongoing.